Best Instagram Ads Fundamentals Course 2019 -Reviews

36
Sharon Lee Thony
Sharon Lee Thony
Read More
Wharton MBA & digital marketer with 15+ years of experience building global brands, incl. Dove and Axe.
[review]

Course Description

Course Syllabus

This Instagram Marketing course is for anyone who wants to learn how to enhance their knowledge of Instagram’s marketing tools. By taking this course, you’ll gain the knowledge to create inspiring and engaging Instagram campaigns that will drive real business results for your clients. You’ll learn about tagging and tracking campaigns, including how to set up and use the Facebook pixel. You’ll also master how to define the best custom and lookalike target audiences for your client’s objectives, create inspiring ad content, as well as take away best practices on reporting and optimization in Google Analytics.

CHAPTER 1

Instagram Marketing

  • 1. Introduction (1:53)
  • 2. Why Instagram (2:53)
  • 3. Types of Content (1:58)
  • Quiz – Instagram Marketing

CHAPTER 2

Instagram Promoted Post

  • 4. Introduction (0:51)
  • 5. Promoting a Post (2:20)
  • 6. Choose an Objective (1:09)
  • 7. Budget (1:11)
  • 8. Insights (1:42)
  • 9. In-App Campaigns Summary (1:16)
  • Quiz – Instagram Promoted Post

CHAPTER 3

Instagram Campaigns in Ad Manager

  • 10. Ad Manager Introduction (0:24)
  • 11. Ad Manager (1:19)
  • 12. Selecting and Objective (5:08)
  • 13. Creating a Target Audience (0:51)
  • 14. Placement on Instagram Only. (1:24)
  • 15. Budget & Schedule (2:33)
  • 16. Create an Ad (3:27)
  • Quiz – Instagram Campaigns in Ad Manager

CHAPTER 4

Targeting and the Facebook Pixel

  • 17. Introduction (0:46)
  • 18. Facebook Pixel & Targeting (6:37)
  • 19. Targeting and Audience Insights (13:35)
  • 20. Custom Audience (7:55)
  • 21. Lookalike Audience (2:22)
  • 22. Retargeting (3:22)
  • 23. Targeting & Pixel Summary (0:18)
  • Quiz – Targeting and the Facebook Pixel

CHAPTER 5

Creative Best Practices

  • 24. Intro to Creative (0:47)
  • 25. Research & Insight (2:13)
  • 26. Creative Best Practices (2:53)
  • 27. Instagram Hall of Fame (2:10)
  • 28. Creative Summary (0:39)
  • Quiz – Creative Best Practices

CHAPTER 6

Measurement, Reporting and Optimization

  • 29. Introduction (1:57)
  • 30. A-B Testing (7:35)
  • 31. Reporting in Ads Manager (7:12)
  • 32. Measuring Impact in Google Analytics (1:05)
  • 33. Campaign Tagging (5:08)
  • 34. Summary (0:31)
  • Quiz – Measurement, Reporting and Optimization

CHAPTER 7

Congratulations

  • 35. Congratulations (0:53)

CHAPTER 8

Final Quiz

  • Final Quiz
huureendesigner
huureendesigner
Read More
Nice and informative. really helpful to run your ads on Instagram or Facebook. Would love to do a part 2 as well!
Wendy Ong
Wendy Ong
Read More
My first course in Fiverr The instructor was great and provided practical tips. Plenty of case studies as well.
debbie2632
debbie2632
Read More
The course is very good at the beginning, but by the end there are some problems with the information and videos. I would rather pay a little more than purcharse a cheap but not too good course.
Richard Asher
Richard Asher
Read More
Great course with a lot of valuable information
shinemill
shinemill
Read More
love the course. straight to the point and not overwhelming. Nice bite size chunks. Could have used a little more info on exactly how to set up and place a pixel but outside of that it was great.
Kurt Guidry
Kurt Guidry
Read More
Learning from Sharon was awesome! She provided so much valuable insight and concrete tips for optimizing my Instagram Ads process. Thank you!

Recent Course Reviews

Good
  • Recommend to a friend
  • Course Quality
  • Seller communication level
  • Service as described
Overall
5
We will be happy to hear your thoughts

Leave a reply